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The Art and Science of B2B Prospecting

Ideas and Insights Designed to Fuel Your Revenue Generation Efforts (10)
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How to Lead a Successful Virtual Sales Meeting [Video]
Sales Strategy

How to Lead a Successful Virtual Sales Meeting [Video]
MarketLauncher's Direct of Business Development, Dyan Klein, shares 3 tips for leading a successful sales meeting from anywhere.
Remote Workforce Playbook: Lead Your Team From Virtually Anywhere
ML Culture

Remote Workforce Playbook: Lead Your Team From Virtually Anywhere
This playbook is our guide to leading a remote workforce from anywhere, no matter the circumstances.
Webinar: What To Do When Unforeseen Events Affect Your Lead Pipeline
Lead Generation

Webinar: What To Do When Unforeseen Events Affect Your Lead Pipeline
If your sales pipeline has been impacted by the recent global healthcare crisis, this webinar will help you develop a last-minute lead generation strategy.
ML Expert's 3 Quick Tips: HubSpot Sales Enablement with Stephanie Kargel
Audience Development

ML Expert's 3 Quick Tips: HubSpot Sales Enablement with Stephanie Kargel
Seasoned sales specialist Stephanie Kargel shares how she uses HubSpot's sales enablement tools to sell better and streamline her process.
3 Essential HubSpot Sales Enablement Capabilities to Empower Your Team
Data-driven Selling

3 Essential HubSpot Sales Enablement Capabilities to Empower Your Team
HubSpot's Sales Hub can empower your team to sell better and faster. Consider these 3 essential capabilities to propel your sales enablement strategy.
ML Becomes a HubSpot Certified Platinum Partner & Databox Premier Partner
B2B Prospecting

ML Becomes a HubSpot Certified Platinum Partner & Databox Premier Partner
We’re thrilled to start the new year as a HubSpot Certified Platinum Partner and Databox Premier Partner.
Lessons Learned from Booking 1000 Complex Sales Appointments This Year
Appointment Setting
Sales Strategy

Lessons Learned from Booking 1000 Complex Sales Appointments This Year
As we reflect on another great year, we’ve compiled our top lessons learned from booking 1K sales appointments using a predictable model for sales success.
How to Use a Win/Loss Analysis to Uncover New Sales Potential
Win/Loss Analysis

How to Use a Win/Loss Analysis to Uncover New Sales Potential
A Win/Loss Analysis helps you uncover your sales potential. Here's how to ask the difficult questions that provide insights for growth.
Sales Enablement Automation: How Much Is Too Much?
Data-driven Selling

Sales Enablement Automation: How Much Is Too Much?
A key element of sales enablement automation is behavior-driven email, but sometimes it can actually add more friction to the buying experience.
Frictionless Selling: How it’s Changing B2B Prospecting
B2B Prospecting

Frictionless Selling: How it’s Changing B2B Prospecting
As a HubSpot Sales Partner, we’re applying the Frictionless Selling framework to B2B prospecting in order to create a better buying experience.  

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Since 2001, MarketLauncher, Inc. (ML) has been a highly specialized, business development consulting firm. Our 100% remote-based workforce develops and executes B2B prospecting and market research programs for professional service companies and technology solution providers around the world.
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